Brewers Association

Front of House

Shift Reports and Managing the Front of House

By John Szymankiewicz, Beer Law Center

A well-designed shift report can be used to zero-in on repeat issues, making patterns easy to recognize. Information gained from theses reports can be used for training, counseling and developing solutions.

Our House is a Very, Very Fine House

By Tom Dargen, director of brewing Operations, Gordon Biersch Brewery Restaurants/CraftWorks Restaurants and Breweries Inc.

In every restaurant, there is occasional conflict between the front and back of house. Add a brewery to the mix, as is the case with a brewpub and you can end up with even more division. Here are some very simple solutions to help with this conundrum.

Hear, Hear—Shift Meetings for Beer

 By Larry Chase, head brewer at Standing Stone Brewing Co.

You most likely start with a well-rounded training regimen for new hires, but, continuing education is vital to retain and increase beer knowledge. Shift meetings are one of the best methods you can use to continually train your service staff.

Cask TappingCask Ale: Draught Beer At Its Best |

By Hugh Sisson, founder of Heavy Seas Beer

Hugh Sisson, founder of Heavy Seas Beer, shares why he believes cask beer is draught beer at its best. Cask beer has a much gentler level of carbonation, a rounder mouthfeel, and since it is unfiltered, usually shows a slightly more complex flavor and aromatic profile.

Decoding Flavor: Four Keys to Tasting |

Julia Herz

Julia Herz is on a flavor-finding journey and here to tell you that flavor is a fusion. She's taking a look at the four main taste reactions that collectively work in concert when we drink craft beer: smell, taste, sensation and experience.

Making the Case to Taste |

Andy Sparhawk

Being food itself, craft beer complements all types of dishes and flavors, but for some reason many people can’t get past pizza and pretzels. Andy Sparhawk takes three classic food combinations and makes a craft beer pairing connection for each.

Frosted Glassware Is Not Cool: Temperature Tips for Craft Beer Retailers |

Julia Herz, Craft Beer Program Director, Brewers Association

Julia Herz shares a cheat sheet for the tens of thousands of retailers, including brewpubs, who are serving craft-brewed beer. This list specifically addresses temperature, which is just one of the many components of delivering an amazing beer experience.

Server Education for Brewpubs & Tap Rooms | The New Brewer Jan/Feb 2012

Tony Simmons

Server education is crucial for success in brewpubs, breweries and taprooms. As brewers, we spend countless hours honing recipes, carefully brewing, and cellaring beers to craft that perfect pint. Yet a single inexperienced server or careless dishwasher can ruin that experience for your customer, possibly forever.

Creating the Perfect Atmosphere for Your Brewpub or Tasting Room | The New Brewer Sept/Oct 2011

Tom Hennessy

Have you ever walked into a restaurant and immediately felt comfortable? Sort of like an old AM radio that tunes into a clear station and the static fades away. It’s hard to put a finger on it, but the place just feels right. It’s probably no accident, but rather the careful manipulation of the restaurant’s environment.

The Goodness of Beer |

Dr. Charlie Bamforth, Univ. of California, Davis

Just about everyone who enjoys craft beer has wondered about its relationship to their health. While there's no simple answer, an ever-growing body of research confirms that responsibly enjoying beer can promote your well-being.

Enough Already with the "Wineification" of Craft Beer! |

Julia Herz, Craft Beer Program Director, Brewers Association

Julia Herz says craft brewers don't need to compare their products to other beverages; but rather present craft beer on its own, sharing its individual merits that carry the beverage beyond the shadow of others.

Blowing Your Credibility as a Beer Expert |

Ray Daniels,

Ray Daniels applauds gastropubs everywhere for their help in elevating the status of craft beer. Now, if only they could back up their menu with the proper presentation and technique! Learn a few of the secrets to professional beer service in this candid critique.

Support Your Local Brewery

Your brewery needs to become part of the SYLB network enlisting beer activists to help support the rights of craft breweries around the country. Visit

Craft Beer Guides

Empower your staff and loyalty members with tools. Help them learn more about your beer.